Womens Vivy/S 6Y Sunglasses Blue Gold 51 Jimmy Choo London a1KyB

Womens Vivy/S 6Y Sunglasses, Blue Gold, 51 Jimmy Choo London
Womens Vivy/S 6Y Sunglasses, Blue Gold, 51 Jimmy Choo London
> Mens Wave Kien 3 GTx Trail Running Shoes Black Mizuno I0rp5CUZ
> Leather Silvertone And Pearl Choker Black Chan Luu u6arZd
> Article
0 / 3 Free Articles left Remaining Register for more |
Subscribe + Save!
Products to Platforms: Making the Leap
Delu Womens Sandals with Ankle Strap Hannibal Laguna AdWw0o
Tote Bag Spaceman tote by VIDA VIDA AoE5NsmB

Items added to cart

Your Shopping Cart is empty.

Guest User

Annie Mid Rise Culotte with Raw Hem and Ripped Knee Lightwash denim Tommy Jeans Sqi79AB6W7
Easy Vulc 20 Mens Trainers adidas u4xvtkh
Womens Lt Spirit Elite 117 1 SPW Low Lacoste PRMhpz7Bl
TROUSERS 3/4length trousers Gianluca Capannolo uE1hHWIFW
elongated bootcut trousers Pink amp; Purple Emilio Pucci QD9Hy1
Womens Regular Sport Knit Cord Leggings 10 12 BLUE Lands End iJnN8
Artwork: Vin Rathod, Aura (series), 2012–2014, photograph
tailored fitted trousers Brown Loveless UNCVq
BOSS Casual Mens Tapered Fit Jeans Boss Orange by Hugo Boss WB0Nb5XQSC
From the April 2016 Issue
Silk one size Borrelli Napoli Ties On Sale Royal Blue Silk 2017 one size Borrelli Napoli Yddoy

Executive Summary

Following the path of companies such as Apple and Amazon, more and more firms are trying to become not just product purveyors but also platform providers, facilitating direct connections between customers and other groups. Although launching a platform can generate new revenue, success is not automatic. After studying more than 20 companies that have tried to move from products to platforms, the authors point to four practices that can separate winners from losers:

1. Start with a defensible product and a critical mass of users.

A strong product and a loyal customer base will attract third parties to your platform.

2. Apply a hybrid business model.

Instead of operating with a “product mindset” or a “platform mindset” alone, combine the two in order to discover new opportunities for creating value.

3. Drive rapid conversion to the platform.

Existing customers are likely to flock to a platform if it provides enough new value, if the additional products and services offered are consistent with your brand, and if users have opportunities to improve both the products and the platform.

4. Deter competitive imitation.

Make it tough for rivals to copy your product-to-platform strategy: Consider creating proprietary standards, using exclusivity contracts, and erecting other barriers to competition.

Already registered? Christian Lacroix Christian Lacroix XIgMt87TqH
The Challenge

Transforming a product or service into a platform—the way Amazon has with Amazon Marketplace and Lego has with Mindstorms—can dramatically increase its value. But the path can be treacherous, and many attempts have failed.

The Best Practices

Four practices can help ensure success:

1. Start with a defensible product and a critical mass of users.

2. Apply a hybrid business model focused on creating and sharing new value.

3. Drive rapid conversion to the new platform.

4. Identify and act on opportunities to deter competitive imitation.

For years, Microsoft’s Outlook has been losing ground to Google’s Gmail and to the e-mail apps integrated into iPhones and other mobile devices. But now the company is trying to inject new life into Outlook, attempting to transform it from a simple e-mail product into a platform that connects users to a multitude of third-party services such as Uber, Yelp, and Evernote. Whether or not the leap from product to platform works is an immensely important question—not just for Microsoft but also for a growing number of businesses built around products or services.

Want to read more about this? Check out this article on How to replace “be convincing” with “be curious.”

What you do: Time for action! When you experience these triggering moments, moving forward is critical and often requires a pretty big change in your HABITS. Yes, your habits. Think about it….what do you do now when this happens? Do you rewind the tape in your mind over and over again, stopping at that place where everything went wrong, then beat yourself and got upset up over it? Do you have a Bridget Jones moment, when you call up your friends and call an emergency after-work drink so you can beat yourself up over and over again?

What you do:

Stop that.

Seriously, just stop. Break that habit. Let it go.

Want to read more about this? Check out this article on Acc Carly Womens Shoulder Bag MultiColored Mehrfarbig EU Tom Tailor Multi-Colored (Mehrfarbig) yyP2eb75y

It’s just gonna happen

According to Deborah Tannen, author and gender communication researcher, men speak to take control and be seen as powerful.

Women speak to connect.

So it’s no surprise that men interrupt more often to be seen as the one in the power position. And it’s also no surprise that women don’t interrupt because we think it’s rude.

The way we see things differently and the way we communicate our thoughts and emotions differently isn’t changing as fast as we’d like, but you don’t have to be the victim here! You can take control and stay connected.

No Comments Yet ...

Check to share anonymously

You might also like ...
Advice on applying for an open position while pregnant
More Discussions in Preowned Leather ankle boots AGL qgSFt0j
Question about Severance - I, along with 29 other people, were recently laid off due to a workforce reduction.
More Discussions in Interview Tips Tricks
My interviewers have not contacted me when they said they would. How should I proceed?
More Discussions in Interview Tips Tricks
No respect from subordinate female staff.
More Discussions in Office Life
Managing people than make more money than you do
More Discussions in Interview Tips Tricks

Topics To Explore

The Job Hunt
35 Convos Resources
Office Life
27 Convos Resources
Being A Boss Lady
15 Convos Resources
Diversity Gender Equality
15 Convos Resources
Family Relationships
24 Convos Resources
The Career Climb
16 Convos Resources
Self-Care Wellness
19 Convos Resources
Maternity Leave
32 Convos Resources
The Balance: Work Home
18 Convos Resources
Getting More Done
14 Convos Resources
Interview Tips Tricks
32 Convos Resources
Pregnancy Fertility
32 Convos Resources
The Ugly Side Of Work
28 Convos Resources
Working Mom Life
23 Convos Resources
How To Make Money
12 Convos Resources
How To Spend (And Save) It
14 Convos Resources
Women In Tech
24 Convos Resources
Powered by
17 Convos Resources
Powered by
Rants and Raves
102 Convos Resources
Find Out

What are women saying about your company?

We'll help you find the answer or connect with an advisor.

Cashmere Silk Scarf Wood Nouveau by VIDA VIDA XjHQ1hFGsu


Necktie Khaki green with grey crescents and black dots Notch oCnbb6i
English Silk Square Scarf Garden by VIDA VIDA OKLX6Zw
Alphabet heart tag letter V charm in sterling silver Letters AZ available Size V Tiffany amp; Co ArzRjcQ3
Français Português


Denim Straight Leg Shorts Sales Up to 50 Tommy Hilfiger LAnOBQzB0
Tote Bag Pink Cat by VIDA VIDA 2dT981
Thomas Sabo Charm pendant AUNTIE white 127105114 Thomas Sabo kwxVt6YV


Statement Clutch BOATS by VIDA VIDA dnb1A
Mens Karaal Trainers Boxfresh nckUMor
Cottoncorduroy Trousers Massimo Alba A1eldI


chino shorts White BRIGLIA 1949 tgGVG
Modern Fit 7/8 jeans design MAJE S SUN Brax Feel Good denim Brax eWmAx4v